Case Study: Lab Services Sales Force Expansion (on a budget)

Sometimes, a recruiter is not just a recruiter. A recruiter can often offer a fresh perspective on problems or issues that affect your sales force and your bottom line, and can help you rethink it to get you to the solution you need to achieve your business goals.

For example, I recently helped one small regional laboratory services company expand their sales force in the face of limited resources and budget issues by taking a look at candidates they wouldn’t have previously considered (B2B sales reps with strong science backgrounds but not necessarily medical sales experience) and implementing a new title/pay structure. They were very pleased with the results. Watch this video to see exactly how we did it:



Written by Peggy McKee - the medical sales recruiter
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