Genetic Testing: DNA Tests Go Direct To Consumer?
medical, sales, recruiter, laboratory, genetic, testing, DNA
Here’s a fascinating article and commentary about the current situation and future possibilities of personal genetic testing: specifically about companies like 23andMe, and generally about ethics, effectiveness, and who should be in charge. There’s a strong sentiment for keeping DNA testing in the hands of medical professionals to avoid unreliable results and mass hysteria, but there’s an equally compelling argument for educating the consumer/patient with as much information as possible, creating more room for self-advocacy.
My personal opinion: It’s a great business opportunity to provide personal genetic testing to those individuals who are interested in it. I know I’m interested in it. I want access to any test that is available and I can afford without insurance companies or government acting as gatekeeper. (There’s the privacy factor, too.) I don’t think that one test (either a self-test by a consumer or a lab-run test) is infallible, so I think that questionable results would warrant further investigation with a medical team–which means that I don’t think it’s an encroachment on clinical diagnostics or the laboratory field. The average consumer isn’t capable of making their own diagnosis based on one of these tests, but I do think that any education about DNA testing and what it might offer us in the future is a good thing.
What do you think?
Written by Peggy McKee - the medical sales recruiter
Get top medical sales candidates at PHC Consulting
 How to Get Into Medical Sales Learn how to get into this great field - insider secrets & tips. |
|
30/60/90 Day Sales PlansNo related posts.
Comments
Leave a Reply
Corporate Website
Career Tools
-
-
-
Ace Your Sales Interview If you are a sales professional, or want to become one, looking for a new job, you will face one of the toughest interview processes of any job seeker.
Now you can ace your interview with the 30 60 90 Day Sales Plan template with audio coaching. This simple tool will help you knock the socks off your interviewer and bury your competition. Over 30 minutes of concentrated instruction that jobseekers can use to get multiple offers from their next interview process.
Click here to get the details of the 30/60/90 Day Plan template with audio coaching Mailing List
