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If you’ve read this blog for any length of time at all, you’ll know how much I believe in reading books on sales to continually educate yourself and sharpen your skills.  If you want to get (or keep) on top of your game in health care sales, imaging sales, pathology sales, laboratory sales, or medical device sales, you’ll make time in your day for professional development. 

SuperDave has a GREAT article (read, read, READ) that lists some of his favorite books on sales (with comments, so go to the article, too):

The Little Red Book of Selling: 12.5 Principles of Sales Greatness

Little Red Book of Sales Answers: 99.5 Real World Answers That Make Sense, Make Sales, and Make Money

Little Black Book of Connections: 6.5 Assets for Networking Your Way to Rich Relationships

Secrets of Question Based Selling: How the Most Powerful Tool in Business Can Double Your Sales Results

You Can’t Teach a Kid to Ride a Bike at a Seminar : The Sandler Sales Institute’s 7-Step System for Successful Selling

The New Solution Selling: The Revolutionary Sales Process That is Changing the Way People Sell

It’s a great list.  I love all of these…it’s going to be worth your time to read them. 

 

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