Pitfalls of hiring…part 2
September 2nd, 2007 by the medical sales recruiter
One more thing about health care companies doing their own hiring….looking back at the article on How to lose a candidate in 10 ways, I have to bring up #10: the idea that “my company is not a company you have to sell to candidates.” Howard Adamsky (the author) says that’s wrong and I totally agree…it’s ridiculous. Every company needs to be sold to the candidate. Any company in medical sales, pathology sales, laboratory sales, medical device sales, biotech sales, or health care sales can and should persuade candidates that their company is a good place to be through ride-alongs, tours of the company, and talks with people who work there. A medical sales recruiter who knows the company becomes invaluable in selling the company to the candidate because she is seen as more unbiased than employees. If you haven’t sold a candidate by the time you make an offer, then money and total compensation packages become more of a problem.
